Academic Departments | Media \ Public Relations

Media

Department Media \ Public Relations

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Courses Description آخر تحديث 5/20/2024 10:46:28 PM


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MEDI1251 Media Translation (2ساعة معتمدة)
Through this course the student can be provided with information on letter - perfect translation in the media area , gaining more media terminologies , translating news, articles and press subjects , and translating different subjects in public communication . Further , in this course there is a special focus on the public communication language , political and diplomatic terminologies and their concepts , in addition to translating some press and TV structures , headlines and personal interviews
PREL1226 Organizational Communication (2ساعة معتمدة)
The purpose of this framework is to identify the basic concepts, forms, levels, types, functions, tools, channels, sources and means of organizational communication within organizations, institutions and administrative networks, the nature, characteristics, disadvantages, pros and cons of international communication, the nature of its work among different cultures in the context of the Internet, information technology, globalization and its cultural and information influences.
RATV1200 Media & Society (2ساعة معتمدة)
The course provides a degree of knowledge of the development of radio, television, journalism, cinema and new media globally, Arab and Palestinian, and knowledge of the political, social and commercial dimensions of social networks, and the course aims to clarify the extent of the impact of the media on society and to identify the role of the media in society and its importance in its formation, and provide students with the basic skills of media education, and the skills of critical thinking of media content, and also aims to clarify the positive and negative effects of the media, conflict and integration between the new media The course seeks to keep abreast of local, national or global developments, and is studied in all its aspects and put forward for discussion with students and follow-up on what is presented on the subject, taking into account several considerations, the most important of which is the novelty of the subject and its importance for students of different disciplines as well as their relationship with society
PHYS1225 Sciences in our life (2ساعة معتمدة)
(mechanics - properties of matter - heat - sound - light - electricity - modern physics - medical physics...) and presents them in a simple presentation with a focus on daily life observations and some natural phenomena. The course also exposes some of the familiar ideas, inventions and devices that It influenced people's lives and interpreted them from a physical perspective without being exposed to the complexities of laws and derivations known in the study of physics
PREL1228 Marketing (2ساعة معتمدة)
The aim of the course is to introduce students to the fundamentals of marketing thinking and science (product, location, promotion, pricing) and how businesses are affected by the surrounding environment. It also addresses the impact of consumer behavior on the purchasing process and how markets are divided into target sectors.
PREL1227 Media Psychology (2ساعة معتمدة)
The framework aims to learn about the concept of media psychology, and the psychology of media psychology, "psychological effects of media, media message-building, communication and communication in media psychology, language and persuasion in media psychology, psychological warfare and media, psychological stress and combustion in media work, leadership and management in media psychology, and the future of media
PREL1225 Archive and Information Centers (2ساعة معتمدة)
The Course identified Information Centre in the organizational structure and management of the organization, the sources and methods of obtaining information, the technical processing of clippings and documentation methods, the indexing and classification of information vessels, the archive of newspapers and the use of modern techniques in the Press Information Centre.
SPOR1201 Culture in Sports Sciences (2ساعة معتمدة)
- The course aims to learn about the concept of sport and fitness Scientific foundations of warm-up. moderate and moderate strength. Basic principles for the acquisition of health and physical activity. Diseases of immobility and fitness. Ingredients for food and sports nutrition. Steroids, supplements and the negative effects of drugs and smoking on human health.
ARTE1202 Palestinian folklore (2ساعة معتمدة)
This course explores the roots of Palestinian folk arts and identifies their main centers in Palestine. It also gives the students an overview of the essential Palestinian folk industries such as pottery, ceramics, glass, textile, straw and bamboo, metal works, and Palestinian folk embroidery.
MEDI1233 Arabic language and media (2ساعة معتمدة)
This course aims to enhance students' linguistic abilities and provide them with applied skills at the levels of the Arabic language; phonetic, morphological, as well as grammatical, spelling, oral and written expression, and methods of expression used in the language of journalism and radio in its audio-visual branches, as well as identifying the points of convergence and differences between the language of journalism, radio and television, and identifying the different uses of the language through writing exercises, with emphasis On syntax and control, presenting and delaying, using punctuation tools, explaining their role in recitation, preparing text for recitation, differentiating between delivering news and reciting literary texts and light programs, preparing radio programs and news bulletins, and delivering their texts in the studio.
MEDI1232 Public opinion (2ساعة معتمدة)
This course examines the development of public opinion across different ages, its concept and definition, its characteristics and types, the factors that shape it, methods of quantitative and qualitative measurement, and its relationship with other concepts such as advertising, public relations, media and advertising.
MEDI1219 Introduction to Public Relations (2ساعة معتمدة)
This course provides theoretical knowledge of the science of public relations, concept and definition, origin, importance, and its relationship with the human sciences and other concepts such as publicity, advertising and public opinion, the functions of public relations, their specializations, principles and characteristics of the person who performs them, the modes of communication and management in public relations, and the degree of their commitment to good morals.
MEDI1218 Introduction to Journalism (2ساعة معتمدة)
The course focuses on the concept of journalism and the functions of journalism, its divisions and types, the difference between a newspaper and a magazine. It also deals with the topic of journalistic systems in the contemporary world, and the arts of journalistic writing and their models.
MEDI1217 Introduction to Radio and Television (2ساعة معتمدة)
Through the course, the student learns about the emergence of radio and television globally, regionally and locally, and the relationship of radio and television with other media, then the functions of radio and television and their effects on society and the radio and television systems in the world, the characteristics of each of them, as well as the elements of radio and television production, as well as the environment Field work.
HIST1201 The Palestinian Case (2ساعة معتمدة)
This course deals with the Palestinian cause from its early beginnings with the direction of the French campaign to the east and the struggle with Britain to protect its colonial interests, passing through the Ottoman historical era, the period of organizations and the constitution and the corresponding Zionist activity in Europe, and how the First World War affected Palestine and its fall under occupation and then the British Mandate. The role of the mandate in establishing the national home and the Jewish state in Palestine.
ISLM1201 Holy Quran (2ساعة معتمدة)
The course aims to protect the book of God from distortion in fulfillment of His saying: (Indeed, We have sent down the remembrance, and we will preserve it). Memorizing some surahs of the Noble Qur’an.
ARAB1206 Arabic 1 (2ساعة معتمدة)
- Introduce to students the most characteristics of Arabic and advantages. - Insert the membership of Arabic through learning about the most important challenges. - Rise student's presentation of Arabic expression and methods in writing. - Improve student's skills in tasting, understanding and analyzing Arabic poetry in the past and modern. - Learn to students about the story's art, essay, elements and characteristics. - Enrich student's abilities to control their linguistic uses through the applied recruitment of syntactical rules. - Enrich students' abilities to control the writing through the applied recruitment of spelling rules and punctuation.
PREL1224 Media Economics (2ساعة معتمدة)
The aim of the course is to teach students how to study how media organizations meet the needs and desires of the information and entertainment public?, the needs of advertisers and the needs of society at large, with the resources available to them. Understanding the nature of economic relations between the media industry and the public, on the one hand, and between them and advertisers, on the other, also helps to understand the economic activities of the media organizations and how the production process is managed
JOUR1200 Digital media and content creation (2ساعة معتمدة)
In this course, the student is introduced to the basic concepts of media and communication, their types, functions, characteristics and different features and the difference between each of them, in addition to identifying the concepts of digital media, its means, functions, and communication characteristics, specifically those related to the effects of the Internet and the developments of communication technology, as well as It is devoted to social networks and their types, roles, and various functions, and society members manufacture media content as part of their active participation in the Internet environment, as well as critiquing this content, and identifying digital privacy and digital security challenges, and finally the course presents the ethics of digital media.
PREL2238 Mass Communication (2ساعة معتمدة)
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TECH1222 General Safety (2ساعة معتمدة)
This course aims to provide students with knowledge and special trends of professional security and safety provisions in general, and in school in particular, which makes students take preventive action in work or in the place of their presence to avoid the risk of different exposure, how to get first aid for themselves and others in case of injury .This course consists of the following topics: the definition and development of professional safety , recognizing some definitions of professional safety, accidents and the main rules to avoid it , and reducing it ,the right rules of safety treatment with handicraft tools, safety at educational facilities, first aid and ways to give aid for some injuries, reasons of fires and how putting it out , emergencies in wars of various kinds, security and home safety.
BIOL1201 LIFE AND NATURE (2ساعة معتمدة)
This course touches upon the study of energy flow in the biological system, the composition of the living matter, and the role of plants in the biological system. Furthermore, it helps in recognizing life through studying aspects of life and behaviors of some living organisms, besides studying the human body structure and its ability to maintain the body homeostasis.
PREL2242 Innovation a Creativity, innovation and entrepreneurship in public relations: (2ساعة معتمدة)
This course aims to give the students the essentials tools for the global society including the Arab region, which require the acquisition of new skills and abilities to take advantage of opportunities in different fields such as social, economic and cultural.and leadership in public relations. To identify the innovations and innovations of public relations projects in institutions and companies based on successful leadership and innovation.
PREL2246 Art of Public Relations (2ساعة معتمدة)
This framework offers a range of intelligent and creative knowledge, methods, techniques and skills for public relations practice, its relationship to negotiation and dialogue for problem-solving and conflict resolution, the relationship of public relations with society, factors affecting public relations and modern terminology in public relations
EDUC2266 E-learning and its applications (2ساعة معتمدة)
The course deals with the following topics: concepts and theories related to e-learning, types and environments of e-learning, stages of design in e-learning, organizational and executive rules for e-learning, and the role of administration, students and teachers in e-learning and their skills. The course also provides students with the necessary skills to deal with e-learning tools and programs. The course seeks to provide students with positive attitudes towards e-learning and its applications in teaching, as well as looking comprehensively in terms of e-learning in institutions in general, theoretical and practical application of a group of famous applications in e-learning such as Moodle and Classroom and some webinar programs such as Zoom and Meet.
SOCI1204 Palestinian society problems (2ساعة معتمدة)
This course is one of the university's elective requirements, which aims primarily to study social problems in Palestinian society as one of the phenomena that most affect the stability and development of society. It deals with the patterns of social problems in the Palestinian society, their dimensions, the influencing factors, and the mechanisms for confronting them, discussing the family and educational problems, the problems of women and children, the problems of juvenile delinquency, the problems of youth, the problems of crime and delinquency, the economic problems, and the risks of globalization on the Palestinian family and society
PREL2250 Strategic communication in public relations (2ساعة معتمدة)
The aim of the course is to provide students with the conceptual framework for strategic communication in public relations and historical development, both theoretical and practical, as well as with the theories and models of strategic communication in public relations, planning, strategy formulation, methods and tactics of communication, crisis management, media and international public relations.
GEOG1202 Geography of Palestine (2ساعة معتمدة)
The student is expected to be familiar with the following topics: Study the location, position, geological formations, topography, and climate. Study of water resources, natural plants, and soil types for Palestine. In addition to studying the economic activity of the population. Study of population growth in Palestine in addition to the geographical reality of the city of Jerusalem
PREL2249 Media texts in English (2ساعة معتمدة)
The aim of the framework is to highlight the main terms and texts used, new media terms and their modern applications, as well as the most widely circulated terms in international media organizations, with the names of some foreign scientific periodicals and international media instruments and institutions.
PREL2248 Media Management (2ساعة معتمدة)
This course deal with the concept of administrative and scientific theories - media globalization - Arab media in the context of globalization - media institutions and tools - media management ethics - examples from the Department of Public Information, including the American raids on Iraq, and Egyptian media management of the Gulf crisis and finally the Israeli aggression in Gaza..
PREL2247 Public Relations and Crises (2ساعة معتمدة)
The framework of this course aims to increase the student's knowledge of crisis science in terms of genesis, evolution and different concepts of crisis with knowledge of its types, stages and life cycle, and to focus on the concept of crisis management, crisis communication, crisis communication plan and screenwriting with an indication of the role of public relations in the pre- and post-crisis phase.
PREL2245 Communication Skills (2ساعة معتمدة)
The course concentrate on the concept, definitions, types, forms and objectives of communication, focusing on verbal and non-verbal communication, forms and characteristics of written and written communication, elements and stages of the communication process, listening and listening, and organizational factors affecting the communication process.
PREL2243 Public Relations Campaigns (2ساعة معتمدة)
The course addresses the introduction of students to campaigns in the political, economic, social, environmental, lobbying, advocacy, awareness-raising, etc., from the design and planning of the campaign to the provision of resources to implementation. In addition, public relations are carried out in terms of their objectives, divisions, types, planning methods and components, presentation of cases and models, and development of information and advertising campaign design skills through scientific methods.
PREL2241 Political Communication (2ساعة معتمدة)
The framework focuses on the relationship between political communication and internal and external types of communication, and their uses at the regional and international levels, political communication constraints and norms and communication networks, formal and informal organizational communication, political communication theories, listening and listening skills, perception and its role in the political communication process.
PREL2336 Writing for Public Relations (3ساعة معتمدة)
The course deal with the writing and editing materials produced by public relations, such as news, reports, press talks, letters, banners, meeting records, notes, online communication, and the foundations of scientific writing for public relations.
ENGL1207 English 1 (2ساعة معتمدة)
This is a preliminary course that mainly focuses on general English language social skills. It introduces the students to the different language skills in an integral manner. The course is based on a strong lexical component where the students are expected to read for comprehension. This course enables them to acquire new vocabulary, develop grammar knowledge and develop the language skills: reading, speaking, listening and writing. An integrated approach is applied throughout this course for students to acquire both fluency and accuracy by using basic reading techniques such as scanning, skimming, taking notes while listening; writing formal and informal letters, filling in forms, and describing people and places.
PREL2235 Advertisement (2ساعة معتمدة)
The aim of the course is to introduce students to the concept of the advertisement and the factors that gave rise to the advertisement - the stages of the advertisement development - the importance, objectives and types of the advertisement - the means of the advertisement. - Advertising functions and their role in the psychological, social and economic aspects of society - successful commercial models - foundations of the advertising message - types of advertising agencies and the factors that gave rise to them and identification of factors affecting consumer behaviour - techniques used in the design and production of advertising.
PREL2234 Propaganda and psychological warfare (2ساعة معتمدة)
The aim of the course is to identify the concept, basic elements, objectives and characteristics of propaganda, as well as the fundamental differences between propaganda and other factional arts, to provide students with the most important components of anti-Zionist propaganda, to respond to them, to identify the concept, components, objectives, characteristics and principles of psychological warfare, and to identify the components and stages of scientific planning for the conduct of psychological warfare.
PREL2244 International Public Relations (2ساعة معتمدة)
The framework aims at defining international public relations, international public relations functions, cross-border public relations process, cultural and social dimensions of international public relations, characteristics of successful international public relations, obstacles to success in international public relations, theories of international public relations, cases and study models of international public relations
MEDI3210 Media Research Methods (2ساعة معتمدة)
This course focuses on the applied aspects of the media areas for training the students on the appropriate means for conducting the media researches starting form identifying the research problem , the subject selection , providing proposals , identifying the method and functions up to preparing a report on the media research and reaching the conclusions and recommendations .
PREL3344 Public Relations Training 1 (3ساعة معتمدة)
Periodicals - Publications - Mtoyan - Publications - Official books - Announcements - Invitations - Writing news for radio and television and types of paper used and measurements.
PREL3268 Public Relations and Social Responsibility (2ساعة معتمدة)
This framework aims to identify the concept and reality of social responsibility in organizations and corporations, the importance of social responsibility, the role of public relations in their visibility, social responsibility towards the community, clients, shareholders, the environment and employees, social responsibility and its impact on the characteristics of the organization, and the concept, importance and types of mental image.
PREL3266 Management skills in public relations (2ساعة معتمدة)
The course deals with a number of important management concepts and skills not covered in other public relations disciplines such as time management, meeting management, stress management, decision-making skills and other topics. and assist students in identifying the labour market environment and other skills needed to enhance the ability of graduates to enter the labour market.
PREL3260 Contemporary Palestinian media (2ساعة معتمدة)
The aim of this course is to study Palestinian media in terms of the evolution and genesis of its various branches, including written press, radio and television, at different stages in the history of the Palestinian people within the country and in the diaspora. This information relates to the Palestinian-Israeli conflict and its impact on the emergence of political and intellectual elites at home and abroad, highlighting the most important stages of Palestinian information since the establishment of the Palestinian Authority in 1994, as well as the obstacles in this period.
MEDI3211 Communication and Its Theories (2ساعة معتمدة)
This course deals with the different theories and models of communication, their uses in the service of scientific research, understanding the psychological, social, educational and ethical backgrounds of mass communication science, in addition to understanding scientific interpretations of various communicative phenomena.
ARAB1217 Palestinian Literature (2ساعة معتمدة)
1- Learn about the historical dimension, relationship to the contents of Palestinian literature, and political, social and cultural reality in Palestine. 2- Study the impact of Palestinian reality on literature, and keep up with the situation in various stages. 3- Familiarity with the most prominent figures of Palestinian literature in poetry and prose, some of their works, and the impact of these works on the reality. 4- Identify the difficulties and obstacles faced the researchers in Palestinian literature, especially in the early stages of his history. 5- Identify the most prominent researchers and pioneers in Palestinian literature, their history, and their role in bringing it into existence. 6- It includes many artistic and objective issues in literary types, and multiple trends in analysis and criticism with clarifying its development stages and the most prominent figures and characteristics.
PSYC1200 Psychology and Life (2ساعة معتمدة)
The course deals with the concept of psychology, life, and mental health and the importance of each of them for the individual and society. It also introduces the concept of positive thinking as a way of life, knowing the positive personality traits and distortions of thinking and ways to treat them. The course also deals with identifying some life and social skills such as social taste, such as communication, communication and speech, and constructive dialogue. Problem-solving, decision-making, self-management, knowledge of the causes and types of pressures of contemporary life, and methods for confronting them. The course also addresses the most important problems of youth such as unemployment and free time, migration, psychological alienation, and methods of confronting them. The course also deals with family harmony and knowledge of the foundations for choosing marriage in the Qur'an and Sunnah. The course also deals with the challenges of the digital age, and knowledge and treatment of some problems in the digital age such as electronic blackmail, electronic games, electronic addiction and electronic bullying.
BUSA1200 Leadership & Entrepreneurship Skills (2ساعة معتمدة)
Leadership and Entrepreneurship Skills is a course aimed at developing students' knowledge and skills in the field of leadership and entrepreneurship. This course focuses on enhancing their abilities in team leadership, effective decision-making, and promoting innovation and creativity in a business context. Throughout the course, students will be introduced to various theories and models of leadership, gaining insights into different leadership styles and approaches. They will learn about the qualities and characteristics of successful leaders and how to apply them in real work scenarios. Additionally, the course will cover topics such as communication skills, conflict resolution, and motivation techniques, all of which are essential for effective leadership. The entrepreneurship component of the course includes introducing students to the fundamental principles of entrepreneurship and the process of business creation and management. They will learn about opportunity discovery, market analysis, business planning, and resource management. The course also emphasizes the development of an entrepreneurial mindset, encouraging students to think critically, take calculated risks, and identify opportunities for innovation and growth. Throughout the course, students will engage in practical exercises, case studies, and group discussions to apply their learning to real work scenarios. They will also have the opportunity to interact with successful entrepreneurs and industry professionals through guest lectures and networking events.
PREL3264 Organization of Conferences and Special Events (2ساعة معتمدة)
This forum deals with a definition of conferences and special events, their types and objectives, the importance of their preparation, organization and participation, how they are prepared, the different stages they are going through, and the ability to deliver and debate in conference management.
PREL3256 Specialized public relations (2ساعة معتمدة)
The framework deals with the writing and drafting of PR messages for means of communication such as bulletin, folder, poster and statement, as well as forms of writing for public relations in general. It deals with public relations in government institutions such as the Ministry of Education, Health, Culture, Social Affairs and Industrial Public Relations, in service and profit institutions, in private institutions such as corporations and banks, and in human relations that are concerned with human aspects of society.
PREL3257 Digital diplomacy (2ساعة معتمدة)
It aims to introduce students to some form of public diplomacy, involving the use of digital technologies and social media platforms, such as Twitter, Facebook and others, by countries and international organizations to communicate with foreign audiences in a different way.
PREL3258 Digital media photo (2ساعة معتمدة)
The framework aims to define the concept of digital imaging as opposed to symmetrical imaging, the components of a digital camera: lens, light slot, data card, image conversion device, digital image types and formats and their properties, image digital handling in computer software, digital effects in images, Photoshop software tools, practical public relations applications.
PREL3259 Managment of Public Relations and its programs (2ساعة معتمدة)
Addresses the concept and definitions of management and its constituent elements, the management functions of planning, organization, direction and oversight, the location of the Department of Public Relations in the organizational structure of the enterprise, the relationship of the Department of Public Relations with other departments of the enterprise, its importance and role in management, planning, oversight and direction, and how administrative decision-making and development in public relations departments. in addition to the preparation, planning and implementation of the public relations programme and its correction, the problems encountered and how to solve them.
PREL3263 Special public relations theme (2ساعة معتمدة)
The course is concerned with the practical aspect of public relations, so that the professor selects a number of important subjects relating to public relations, explaining the concept and importance of the special subject, and in the light of this, the students are divided into groups, each group shares a special theme.
PREL3265 Design and production of public relations publications (2ساعة معتمدة)
This framework aims to identify the process of exegesis of public relations in terms of the rules and standards that govern them. Organization publications, promotional materials, output of administrative activities, such as plan, projects and age models. in addition to writing materials produced by public relations, such as letters, banners, meeting records, notes, Internet communication - writing spoken and written texts, producing daily material, writing reports, and the scientific writing bases of public relations.
PREL3267 Marketing Communication (2ساعة معتمدة)
The aim of the course is to introduce students to the concept of communication and marketing function of information, marketing communication, advertising, marketing campaign design, marketing means of communication in public relations, rectification of public relations marketing activity, public relations and its impact on the final consumer response, and public relations marketing means of communication.
ISLM1202 Biography of the Prophet mohammed (2ساعة معتمدة)
At the end of the course the student is able to: Identify the Prophet's biography from birth until his death. Identify the most important invasions that occurred in the age of the Prophet (PBUH). The student should recognize the difficulties and risks faced by the Prophet in inviting him to God Almighty.
ITNM1200 Cyberspace and information security (2ساعة معتمدة)
It is a university course that focuses on studying the concepts and challenges of digital security and information security in the electronic environment. The course aims to raise awareness among students about the importance of protecting digital information and data from electronic threats, such as hacking, cyber-attacks, electronic fraud, viruses, and others. It covers the study of encryption methods and tools used to secure information, networks, and digital systems. The course also revolves around digital protection laws, regulations, and ethics related to safe technology and internet use. Its objective is to equip students with the necessary skills to protect personal, sensitive, and institutional information and to handle security in the advanced digital world. This course is fundamental in the field of information security and benefits students interested in technology security and safeguarding digital privacy.
PREL3261 Online Public Relations (2ساعة معتمدة)
The framework aims to identify public relations Internet tools and applications, use the Web to build a relationship with the media and the public, provide information and use e-mail, and display data, films and images of the enterprise, its activities and goods produced through the Foundation's website in interaction with all its audiences.
PREL4360 Graduated Research in Public Relations (3ساعة معتمدة)
The student will prepare scientific research in the subject of his specialty and relate to the community around him in accordance with the scientific and methodological principles, in order to produce results that contribute to the development of media work in various fields.
ISLM1215 Modern Jurisprudence issues (2ساعة معتمدة)
Addresses contemporary problems and issues of jurisprudence that fall within the framework of what is known as the jurisprudence of the home, and the attitude of contemporary jurisprudence thereof, so that the student can develop a contemporary view of the daily life problems and the opinion of Islam therein, such as: insurance, cloning, brain death, organ transfer, milk banks, IVF and other new issues. It aims to: familiarize itself with the provisions of developments in various sections of jurisprudence
PREL4268 Presentation Skills (2ساعة معتمدة)
his course aims to provide the student with knowledge in the presentation and presentation process, the arts of oratory and conversation, and dealing with the audience face to face and the art of speech. And good use of body language to communicate the message
PREL4285 Technical and Media Criticism (2ساعة معتمدة)
The course covers the interface of dealing with criticism in media, broadcasting, technical communication, and businessmen, on which criticism begins. It reviews the Egyptian and Arab trade in the field of criticism, to the interface of criticism in the field of media, broadcasting, and employment.
PREL4280 Public relations in community institution (2ساعة معتمدة)
The Framework aims at identifying the realities of public relations in community-based institutions and networking with local and international labour organizations, their roles in the light of strategic planning concepts, the key role of public relations in bringing funds to the benefit of civil society organizations, and the extent to which the public relations services of community-based institutions benefit from their role in communicating the mission of institutions to the internal and
NURS1205 Health and Diet (2ساعة معتمدة)
This course is designed to introduce the study of nutrition in health and health care. The students will study the nutrients and their specific functions in the body. They will learn to apply their knowledge and giving nutritional guidance and teaching their clients and their families concerning their diets. They will learn the nutritional management for malnourished patient and appropriate foods for healthy or unhealthy clients gastrointestinal, cardiovascular diseases, and renal problems, also they will learn the alternatives of oral feedings.
ITCS1201 Computer and Internet (2ساعة معتمدة)
A basic course for all university students aimed at providing the student with computer skills, introducing the student to the computer and its uses and its software and physical components, identifying the different areas of computer use, as well as introducing the student to the Internet and benefiting from its various services such as email, research, file preservation and communication. The course also aims to provide the student with the skill of installing and uninstalling a program or application, identifying safe sites for programs, clarifying what computer networks are, dealing with them, and using mobile communications, and providing them with the skill to assess the risks and benefits of telemedicine, using Bluetooth technology, and using the NFC tag, as well as using the phone. Smartphone as a mobile phone hotspot, and add a wireless printer to a network. The course aims to introduce the student to the concept of blue eavesdropping, detect an intruder to access your wireless signal, protect against viruses and malware, protect the smartphone from threats, as well as provide the student with the skills necessary to deal with buying and selling sites, and using payment applications securely, and files Cookies, spyware and learn about privacy laws, as well as learn about cybercrime and cybercriminals.
MEDI4211 Media ethics and laws (2ساعة معتمدة)
The course deals with the ethical and moral values in society, the cultural peculiarities of ethical values, and explains the development of media ethics throughout history, media ethics as a relative topic in the world, as well as ethical charters in media institutions, issues of freedom of expression and social responsibility in media legislation, in addition to privacy, copyright and access rights. Information and protection of journalists, preserving the confidentiality of information, introducing students to media ethics and its moral and cultural elements, and discussing cases from different societies.
LAW1232 Law culture & human rights (2ساعة معتمدة)
This course aims at introducing students to legal culture and its importance, human rights and sources, comparing human rights in Islam and international declarations, their definition of rights and duties in the Palestinian Basic Law, the electoral law in Palestine, the exercise of political rights in Palestinian society, Between the Palestinian Personal Status Law and the CEDAW Agreement, and the recognition of international humanitarian law.
EDUC1203 Education and sustainable development (2ساعة معتمدة)
Distance identification aims at sustainable development (concept, genesis, goals, dimensions) - Investment in education for sustainable human development - Education from the perspective of the objectives of the sustainable development plan - Security, intellectual security and security education - Security education in the face of the dangers of Israeli occupation - Security education in the face of the dangers of psychological warfare (Rumour, propaganda and its means) - Security education in the face of the risks of competing over non-renewable resources - Security education in the face of the risks of marginalization and social exclusion - Security education in the face of the risks of social networks and smartphones - Security education in the face of the risks of cyberexecution - Security sustainability (Social sustainability - environmental sustainability - economic sustainability - people's participation in sustainable security
LIBR1234 Libraries and information sources (2ساعة معتمدة)
In this course, the student studies multiple learning skills that help him on how to use traditional and electronic libraries in addition to the concept of information sources and their divisions, types and forms of information containers, with different practical examples, as well as how to access information available in the sources through the multiple keys used for each source, in addition to The skill of differentiating between the three terms used in the field (electronic libraries, digital library and virtual library) and the differences between them and traditional libraries. The student also studies the concept, origin, components, requirements and services of the traditional library and the electronic library, and its success factors.
PREL4369 Design & Directed Advertising (3ساعة معتمدة)
The course discusses how to edit the advertisement and its formal elements through its size, location, and typographic elements to highlight it and how to formulate the ad on the audio, visual and written level, and the technical and artistic principles of advertising design
PREL4373 Public Relations Multimedia Use (3ساعة معتمدة)
The framework aims to develop computer skills in the design, development and production of a graphic information package for the transmission of information through the multimedia of digital image, digital audio, digital video and animation, .and progressive multimedia-based displays
PREL4375 Public relations training (2) (3ساعة معتمدة)
The students spend 100 hours in field training in a public relations section of media or government and community organizations to interact directly with the professional working environment, acquire real practical and intellectual skills and build functional relationships with the public relations and advertising sector. Students are assigned to training outside the college in coordination with various institutions in coordination with the training unit of the college.
PREL4277 The art of Negotiation and Persuasion (2ساعة معتمدة)
This framework aims at identifying the definition of negotiation, the factors that make the negotiation process work, how to deal with the negotiator, how to plan the negotiating process, how to deal with the negotiator, how to plan the negotiating process, the types of negotiating sessions, how to use negotiation in resolving disputes and some practical situations in negotiating.
PREL4283 Diplomatic ceremony and honour (2ساعة معتمدة)
This course examines the concept and definition of the Protocol and its sources, teaching the art of the Atticite "Social Ethics," "International Protocol," "Diplomat," "Literature of Visit, Literature of Acquaintance, Literature of Speech, Visits to Official Delegations, Literature of Official Banquet, Law of Precedence and Prominence, Decrees of Submission of Ambassadors and Diplomats in various countries of the world.
PREL4258 Communication & International Media (2ساعة معتمدة)
This course is based on an analysis of the evolution, structure, functions, patterns, types and theories of communication, globalization, communication and international information and their impact on the flow of information. And to identify the functions of international media in the changing global environment with a discussion of cultural, legal and social issues and problems facing international communication and information, the global media system and the flow of information between developed and developing countries
PREL4288 Tourism Marketing (2ساعة معتمدة)
The aim of the course is to inform students about the main foundations of tourism marketing in terms of marketing research and applications in tourism services, how to analyse the tourist market, the types of tourism and the strategies to be followed in tourism and hotel marketing and promotion, as well as the impact of the external environment on the marketing process and on how to ensure tourist satisfaction through the quality of the services provided.
CHEM1202 Environmental Culture (2ساعة معتمدة)
Introduction to ecology - Concept of ecology - Evolution of the human-environmental relationship - Causes of aggravation of environmental problems - Means of conservation and conservation of the environment - Basic concepts in the environment - Earth's casings - ecosystem fundamentals - solar system components - solar system types - ecosystem balance - energy flow in the ecosystem - food chain and food grid -Ecological pyramids - biogeochemical cycles - gas cycles - sedimentary cycles - air and pollutants - atmospheric layers - air pollution - primary and secondary air pollutants - air protection from pollution - general effects of air pollution - Hydrothermal Effect - Acid Rain - Ozone Hole - Water and Contaminants - Specifications to Be Available in Drinking Water Water Pollution - Types of water contaminants and their damage to human health - Protection of the water environment from pollution - Methods of maintaining drinking water - Soil pollution and means of protection - soil pollution - soil protection from pollution - desertification - food and contaminants - quality food specifications - sources of food pollution - types of food contaminants - use of medicinal drugs in animal production - food additives - environmental contamination with pesticides and toxins - Pesticides-toxins - solid waste - solid waste types - solid waste treatment and disposal - hazardous waste - electronic waste - other pollutants - inland pollution - asbestos (temporary bomb) - electromagnetic pollution - optical pollution - environment in Palestine
ISLM1204 Islamic creed (2ساعة معتمدة)
The definition of the Islamic faith, its characteristics, details the six pillars of faith: faith in God Almighty, faith in angels, faith in heavenly books, faith in prophets and messengers, faith in the other day and its details, faith in judiciary and fate. At the end of the course, the student is able to: * know the knowledge of the faith and its importance. * Distinction between types of uniformity. * Access to the concepts of faith in justice and fate. * Post-death identification from another day and other matters.
PREL4265 Communication Skills in English (2ساعة معتمدة)
This course extends composition principles to media skills writing in a career context. Through a process-oriented approach, students learn to create effective reports and correspondence. Major emphasis is given to the principles of professional writing in common applications. Studies include electronic communication and oral reporting. Students may also learn to create Web pages for communication purposes.